Video Marketing – 5 Major Mistakes To Avoid
Video marketing is an extremely popular type of online marketing. If you are not marketing your home based business with video you are missing the boat! However, some online marketing videos are more effective than others. In this post I’ll share with you the top 5 video marketing mistakes so that you can get the absolute most out of your online marketing and start taking your business to new heights.
1. Making Your Video Too Long
Your prospects are just simply not going to watch a 10 minute video on YouTube. Your online marketing videos should be short and to the point. Remember, it is not a training video; it is meant to peak their interest enough to get them to call you or visit your website.
You do not have to tell them every little thing about your business. Tell them just enough to get them curious and make them want more information. Videos should be no more than 4 minutes at the very most. This ensures that more people will stay until the end and not miss anything.
2. Thinking Like A “Business Owner”, Not A Prospect
If you want more prospects you have to think like a prospect. This does not mean talking down to epople but there are some things that people outside of home based businesses just do not care about. Keep your message simple and make sure you are speaking to the prospect about things that are important to them.
3. Talking Without Enthusiasm
There really is not much to say about this. If you are not excited about your business, then why should anyone else be? You do not have to be cheesy or over the top, but better lay it on too thick than seem like you are bored out of your mind.
Excitement is contagious and people want to be in business with excited, passionate people, so be one!
4. Not Talking Loud Enough
People should not have to turn their speakers all the way up to hear you. I see videos again and again where the audio is just all messed up. You do not have to be a professional to market on sites like YouTube and Revver, but make sure you pay attention to your audio.
If you are doing a video late at night and your wife and kids are asleep, skip it….it is just now worth it if you have to whisper.
5. Standing Too Far Away
Unless you are standing in front of Niagra Falls or the great pyramids, do not stand so far away! There is no need to be 10 feet away from the camera. You want your prospect to be focusing on your, not your background. Make sure you do not have anything distracting on your wall or anywhere in the shot. Nothing should take away from your message.
Brent Worley is an experienced home business entrepreneur, an Internet marketer, and a cool guy! He is looking for people to work with and help them develop a successful home based business. You can get free information about Brent’s business at http://www.BrentsPlan.com – or call Brent directly: 
501-329-2687
.